There are many business options out there for someone looking to earn quick cash. Whether you are a teenager or a business savvy adult, learning how get a lawn care business started and put some cash in in your pocket fast.
If you are a teenager or college student looking to earn money over the summer, then it will be very easy to pick up a few yards and get the cash you are looking for. Start with asking your relatives. Then have your relatives ask the people they know. If you still don’t have enough then hit the pavement and start going door-to-door offering your services. There are many people who are looking to pass off their lawn mowing duties. Then there are other people who will respect your work ethic and give you the job.
Now if you are an adult looking to build a booming lawn care and landscaping business, then you need to take things a step further. This article discusses how to take things a step further if that is what you are looking to do.
How far do you want to take this?
Sit down and think about exactly how far you want to take this lawn care and landscaping business. Do you simply want to cut grass for some extra money? Do you want to have employees and turn this thing into six figures of revenue?
Define your goals and write down exactly how far you want to take this thing. Make short-term goals you can reach along the way to your long-term goals.
Purchase quality equipment
No matter how far you want to take your landscaping business, you need to buy equipment that is worthwhile. Better equipment will help you do a better job and it will help you get things done quicker. Plus, dragging crappy equipment from site-to-site is not good for business.
Make a marketing plan
Are you going to go door-to-door and find clients that way? Are you going to use paid ad on Facebook to obtain clients? No matter what you decide, there needs to be a game plan to get clients. They aren’t just going to call you up out of nowhere and ask if you can mow their lawn.
This is where you take things a step further if you are looking to build a bona fide business. So let’s get into specifics for a marketing plan. The first step is to ask people you know. Most likely you have already thought of this genius idea. Ask all of your family members and people you are close to. Then move on to asking people at work. If you are going to start a thriving lawn care business then you can’t leave any stone unturned.
The next thing to do is create a Facebook status telling everyone about your up and coming lawn care business. Don’t be afraid to ask people to share the status or tag anyone who is looking for someone for lawn care. Your goal is to make this thing go viral and get as many phone calls or direct messages as possible.
If you are looking to make this a legit business, then you should probably give your business a name and create an official Facebook page for it. Below is a video on how to create a Facebook page:
Once your Facebook page is up and rolling, perhaps you want to run some paid ads to land new clients and build brand awareness for your new company. This is a complicated process, but you can spend as little as $1 a day until you sharpen your skills enough to increase your budget. Here is a video that goes over the basics on how to target potential customers with a Facebook paid ad:
Keep in mind, you don’t HAVE to start a Facebook page and start sending paid ads. Some people are just natural born salesmen and can find all of the jobs they need. Others have a huge network and already have enough contacts. If you are not one of those people or you just want to have a Facebook business page, then this is a great option for you.
Another option is to reach out to property management companies. This is a great thing to do when you are coming up on lawn mowing season. Ask them if they have someone to mow the lawn for their properties. If they do already then ask them if you can have a chance to take a look at the property and see if you can beat their rates. If you are able to land just one or two of these clients that could be all your business needs to be extremely successful.
Choose your employees carefully
Whether you are choosing someone to help you mow a few lawns or someone who can completely run the operation when you are away, it is important to use a thorough process when selecting new employees. You need to find people you can trust. If you have followed the steps above (or plan to) and have clients rolling in, you are going to need some help. Be proactive about it. Don’t wait until you are two weeks behind and try to pull someone to help you out of thin air.
It’s not a bad idea to run them through a background check and make sure to check with their references. You can even outsource the reference check process with a company like Checkster.
Take pride in your work
The best way to gain more business and clients is by doing incredible work. People take pride in their yard and if you are able to make theirs look great, they will be sure to name drop your business whenever they get the chance.
While these are some great tips to help you succeed in the real estate business, there are a lot more important concepts that need to be covered. You can learn about them by clicking here.
No matter what you are hoping to achieve, a lawn care business is a great avenue for starting a business. You could be a kid in high school who wants to pick up 2-3 lawns and make $100 to $150 a month. Or you could be someone who wants to create a six figure business. Either way this is a great opportunity for you.
What are you waiting for? Let’s get out there and starting mowing grass and kicking ass!
